MVRDV, Arkos, Seturec. Teletech Campus. Dijon. France
Project published in a+t 39-40 Reclaim Remediate Reuse Recycle
July 01, 2014
The facade of this food laboratory, built in 2004 and disused since 2009, was created using metal panels. The conversion of the building into a Call Centre was displayed on the envelope by attaching a highly stable polymer on which eleven QR codes were stamped. Hence the facade now became a corporate communication device as it was able to supply instant information to any smart phones located in the local area.
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